It is very “on trend” to shop small and invest in the local businesses around you. As a small business owner myself I love buying from fellow small business hustlers. There is a great quote about shopping small and buying local.
When buying from a small business you are not helping a CEO buy their 3rd holiday home. You are helping a little girl get dance lessons, a little boy to play his favourite sport, you are putting food on the table for a family and paying a mortgage. Customers for small businesses are the shareholders and they are the ones who they strive to make happy.
This is 100% TRUE.
The other side of the coin is the ethical reasoning behind the notion of shopping small.
Now don’t get me wrong, I shop at the big chain stores as much as the next person. However I always think when I eye up that $4 tee or the $15 shorts, how can they be made so cheap and make a profit?
I am not writing this to embark on a ethical clothing debate or slack off large companies. My purpose is that of awareness.
The Baptists World Aid 2015 Fashion Report released data stating that only 5% of the 128 brand surveyed, paid their workers a living wage that met their BASIC needs. The good news is that they did see a 90% improvement in brands making the conscious decision to be ethically responsible since the 2013 survey.
So I guess what I am trying to say is that we can always get something cheaper somewhere else but at what ethical cost?
Food for thought, don’t you think?